AS3990 Is an Innovative Reader Chip To Create Low Power and Low Cost RFID Reader Solutions
austriamicrosystems (SWX:AMS) a leading global designer and manufacturer of high-performance analog ICs for communications, industrial, medical and automotive applications, in partnership with Advanced ID Asia, is pleased to announce that Advanced ID Asia has incorporated austriamicrosystems’ new AS3990 UHF RFID “Simply Gen2” Reader Chip into their latest product, the PR110, a handheld reader which extends Advanced ID’s successful UHF RFID Reader Product Line.
The PR110 is a portable UHF reader with integrated LCD, backlight and keyboard. It is available in different colours for OEM customers. The PR110 offers 100mW output power, a 5dBi gain circular antenna as well as battery operation. Advanced ID’s new product is built around austriamicrosystems’ AS3990 UHF “Simply Gen2” reader chip, co-developed with IDS, which is the first in a line of a low-power, low-cost, integrated reader solutions, positioned to make their customers’ lives easier through the integration of key elements whilst retaining flexibility.
"Advanced ID has demonstrated effective performance with their products" says Kambiz Hayat-Dawoodi, Manager Wireless Business Line at austriamicrosystems. “Their implementation of the AS3990 convinced us of their capability to optimise for low power, long range and at low cost for portable applications."
Advanced ID’s CEO Gottfried Auer added, “With austriamicrosystems’ AS3990 we got the chance to have high commonality in our different concepts covering all the applications from short range to long range. This results in a highly competitive product line which will be completed in the next few months. We are impressed by our partnership with austriamicrosystems as their excellent technology supported by a highly motivated, flexible and competent team made it easy to reach our common goals.”
austriamicrosystems’ AS3990 is a single chip, Gen 2 UHF Reader IC. Ideally targeted for power/cost-sensitive applications, the AS3990 sports the industry’s lowest power consumption and lowest cost bill of materials (BOM). It includes a Gen 2 protocol engine for fast time to market, and is available with an integrated power amplifier to further reduce the BOM. The AS3990’s unique programmable features enable a single device that is world-wide shippable. Its simplicity is emphasized with only 32 registers to enable full RF, filtering, and protocol control, while maintaining ease in implementation.
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