Originally, Spanchat was just a study project by two Stanford University students, 22-year-old Evan Spiegel and 24-year-old Bobby Murphy. Today, this social network is one of the most popular, alongside giants like Instagram, Facebook and Twitter. To get there, the teams behind Snapchat went to great lengths. One of the biggest milestones for Snapchat was the move from iOS to Android.
Spotlight: Snapchat reveals a new feature inspired by TikTok
As with many new applications (e.g. Clubhouse), developers are focusing on the App Store, although Android remains the most widely used mobile operating system in the world. This choice therefore implies an adaptation of the iOS application to Android at a certain point in time. This may seem trivial, but it is a particularly complex task for a service like Snapchat.
Android, a winning bet
The iOS version of Snapchat has long been considered to be much more reliable than the Android version. Today things seem to have moved on with Snap Inc announcing in its report for the first quarter of 2021 that the number of daily users was higher on its Android version for the first time. Evan Spiegle, CEO of Snapchat, welcomes this news, saying that it “reflects the long-term value of the investment we have made in rebuilding our Android app”.
It took the development team more than a year to rebuild the application in the Android version. The final version will finally be launched in 2019. In the past few years, the development of Snapchat on Android has led the company to invest more in new content to attract even more users. In particular, Evan Spiegle explains that a Snap Original program was launched in India last March. India, as we will recall, is a market largely dominated by Android.
The success of Snapchat shows that it is more important now than ever to think about Android users. The clubhouse application would also be ready to take this step very soon.