Remember back in January when WhatsApp started to spread. Originally, the new policy, so little appreciated by users, was supposed to go into effect on February 8th. To force the signature, messaging had selected the threat. In just a few weeks WhatsApp had experienced the worst exodus in its history, with hundreds of thousands of users going after Telegram and Signal.
A real admission of weakness, the motion had postponed the effective date of its new policy to May.
Here we are. In less than two weeks, that fateful moment will come to us. And when WhatsApp has calmed down a bit, nothing will stop it from signing the new contract that redefines the use of your personal information. Now is the time to sign or quit WhatsApp.
As a reminder: The new WhatsApp directive is intended to grant the Facebook group the right to use your personal data for messages (more or less depending on the country) in order to get WhatsApp back on the customer journey and make it profitable. ‘Application.
At the same time, advertisers can get to know you much better and choose more targeted advertisements, although messaging advocates end-to-end encrypted messages and the perfect discretion of your conversations (let’s close our eyes to the February 2020 mishap when our WhatsApp conversations were visible on Google ).
Which choice to make?
If you have not yet accepted WhatsApp’s personal data guidelines, the app can make this clear to you. Over the past month, email reminders have become more and more present. Facebook intends to force your hand to sign.
The good news is that WhatsApp is done threatening its users. Previously, the service triggered a complete deletion of your account if you did not agree to the new terms and conditions. Now WhatsApp is sticking to warning its users that they will be banned from certain services. Only calls and the receipt of notifications remain active. Sending messages is not available.
It is certain that many users have chosen alternatives to WhatsApp without necessarily uninstalling WhatsApp. As a result, many users will not sign and continue to put pressure on the Facebook service. We are therefore not immune to messaging becoming widespread again.
It will be interesting to see how willing it is to downgrade its image in order to achieve its economic goals. Facebook has always followed the example of free and advertising income. The context is already tricky while Apple has chosen a policy opposite to Facebook’s regarding personal data. But with one of the most profitable business models in the world, Apple can afford (almost) anything.