Sales of laptops skyrocketed in the first quarter

Since the pandemic started a year ago, we’ve been talking about the increasing demand for computers. And the data is there to show this phenomenon. While PC shipments rose 13.1% in 2020 according to IDC data, the first quarter of 2021 still saw a 55.2% increase.

In the laptop market, that growth is even greater. Strategy Analytics just released a report on notebook shipments in the first quarter of 2021. The data shows that these deliveries saw a spectacular 81% increase in the first three months of the year.

Still increasing demand

“The demand for work from home and the laptop upgrade cycle were the main drivers of business demand, while the consumer segment contributed to strong activity in e-learning and home video games during the first trimester,” the report said. In addition, it should be noted that the computer industry, like many other industries, is currently facing a shortage of semiconductors. And that means that part of the demand could probably not be met.

Chirag Upadhyay, an analyst at Strategy Analytics, speaks specifically about the performance of Chromebooks. “Chromebooks have continued to dominate the education sector as demand from elementary schools remains high in developed countries. The SMB market is also responding well to the cost competitiveness and manageability of the Chrome ecosystem, giving the operating system a growing share of shipments in this segment and giving vendors the ultimate chance to slowly increase prices and features for the SMB / business world to add, “he explains.

Chromebook shipments increased 174% in the first quarter of 2021 compared to Q1 2020. While the computer market is still dominated by Windows devices with a 73.0% share of deliveries, computers with Chrome OS come in second. with a share of 17.7%. Apple is in third place with a share of 8.4% for MacOS.

Even so, Cupertino can boast of the success of its M1 chip computers, with shipments up 94% compared to the first quarter of 2020. It’s also worth noting that Apple stated in its most recent quarterly results that sales from Macs were up 70.1%.

Back to top button