The Apple Car project continues to fuel fantasies. The idea of introducing the Apple brand into the automotive market is a dream indeed. Called Project Titan, it could do a lot for the company and some economists are reluctant to propose the $ 50 billion figure.
However, it is difficult to see and navigate clearly as there are so many rumors and we hear everything and its opposite on the subject. However, talks have started with the manufacturer Hyundai so that it will become Apple’s construction partner from 2024 at a rate of around 100,000 vehicles per year. This electric car would also be autonomous and designed for driverless operation.
Apple is also recruiting new talent
Meanwhile, the Titan project is affected by a wave of output, reports Bloomberg. Nothing particularly worrying, but it could turn out to be disruptive, the American media believe. Specifically, Dave Scott, who led the robotics teams for the Apple car, left his post and became CEO of Hyperfine, a healthcare company that develops next-generation MRI systems.
For his part, Jaime Waydo, who was responsible for the safety and regulation of these vehicles, left the company to become director of technology at Cavnue, a startup specializing in the safety of autonomous cars. Finally, last February, Benjamin Lyon, who has been working on the project for several years, joined Astra as an engineer.
Of course, nobody is irreplaceable and we can imagine Apple finding new talent, but this could delay the progress of this multi-year project.
In the meantime, the apple brand has also recruited Manfred Harrer. The 48-year-old was responsible for chassis development at Porsche and is considered one of the Wolkswagen Group’s best engineers.