TikTok more transparent than ever when it comes to data collection
The text explains in part: “We can collect information about images and sounds that are part of your user content, such as: the type of sound and text of the words spoken in your user content. ”
In other words, TikTok can now legally collect things like the user’s voice, the shape of their face, in addition to their location, the device they are using … “explains ByteDance. Data that is used to create video effects, but also to moderate the content, create demographic statistics or even advertise in a targeted manner.
Note that only the US TikTok platform Terms of Service have been changed for now. Remember that all social networks (Twitter, Facebook, Instagram, Snapchat …) already collect a lot of private data from users who have simply accepted the latter, often without knowing it, as nobody reads the terms and conditions they offer generous…